We also need more individuals paying for “business” Internet connections at home. We need self-hosters to be able to feel comfortable running public services from their homes. And so we need a set of practices and recipes to follow, so a self-hoster can feel confident that, if one thing gets broken into, the other few dozen things they’re hosting will stay safe.
The “family nerd” hosting things for the family needs to be a thing again. Sorry, friends, I know family tech support sucks. It’ll suck so much more when it’s a web site down and nobody can reach their kid’s softball team page, and there’s a game next weekend, etc. But we’ve seen what happens when we abdicate our responsibilities and let for-profit companies handle it for us.
(I wish so hard that I had a solution ready, a corporate LAN in a box, that someone can just install and use. I’m working on something, but I’m pretty sure I over-complicated it. It doesn’t need to be Fort Knox, it just needs to be pretty good. And I suck at ops stuff.)
You’re right to be frustrated. Mine is the same way. It’s ok to be passionate about that, and to value punishing greedy ISPs by not paying extra for a business account. (In many cases you could even need both, if you might worry about occasional denial of service attacks and need to be sure attackers can’t also knock out your ability to work from home, for example.)
I think there’s a compelling argument in favor of protecting diversity of hosting and preventing a monoculture or a monopoly. It’s not super compelling, but it’s out there.